branding & identity, logo design, website design
The Rosewood Corporation is deeply rooted in the history of Dallas, Texas. It is family owned with a rich heritage. The family requested a slightly modern, yet classic identity for their homegrown corporation along with a website that is reflective of this.
The process began with a logo. The family ultimately went with a mark that is simple and subdued and would work well with their subsidiary websites.
The website sports a classic navy reminiscent of Dallas and warm gray tones to keep it modern. Plantin and Georgia are fonts used throughout the corporation and its subsidiaries as an identifier of the Rosewood brand.
Website programmed by Melissa Liang
Website designed as an employee of SoftMirage, Inc.